PENINGKATAN KEMAMPUAN KEWIRAUSAHAAN SANTRI PONPES AD-DHUHA SUKOHARJO

Atik Lusia; Fajar Budi Setiawan; Dwinanda Ripta Ramadhan

doi:10.36728/tm.v4i2.3871

Atik Lusia Sekolah Tinggi Ilmu Ekonomi Surakarta
Fajar Budi Setiawan Universitas Surakarta
Dwinanda Ripta Ramadhan Universitas Mahakarya Asia

DOI: https://doi.org/10.36728/tm.v4i2.3871

Keywords: Entrepreneurship, marketing, small enterprise

Abstract

In Indonesia, the number of entrepreneurs is still limited compared to other countries such as Vietnam and Malaysia, so it is necessary to produce people who want to become entrepreneurs. One way is to provide education and skills to students. Islamic Boarding School Ad-Dhuha equips its students with entrepreneurial skills. The students are taught to have business units and sell, but the sales system used is still traditiona they selling directly or visiting people's homes. This certainly needs to be improved by providing training and assistance to students to sell online by utilizing social media and Google My Business. This activity aims to increase sales and disseminate information more widely so that it is hoped that the students will be able to manage their own businesses.